5 Ways to Grow Your E-Cigarette Business

small business growth

Growing your e-cigarette business shouldn’t just be a goal, it should be a priority. Growing your business is a necessity for your business’s survival and your economic well-being. What can you do to get your e-cigarette business from just barely scraping by to earning big profits? All of the methods mentioned below are tried and true ways to boost your business to the next level.
  • Connect with Your Existing Customers

    In most cases when you think about growing your business you will be thinking about getting new customers who haven’t already purchased from you. But the your existing customers are actually your best bet for increasing your sales; it’s easier and more cost effective to get people who have already bought from you to come back and buy again than it is to find new customers and get them to start buying from you.
  • Diversify Your Products

    The key to successfully growing your business by diversifying your products is similarity. As an E-Cigarette store you already have this conquered since you base your business model around selling products that are all in the same niche. The key here is to carry a product for each type of customer that enters your store. Ideally you should be carrying everything from Cig-a-Likes, to rebuildable devices, to spare parts for those rebuildable devices. Carrying a wide variety of items enables you to not only be store but also a resource for your customers.
  • Sell Your Products Online

    Many E-Cigarette stores and vape shops already have website however many of them are rudimentary and overall a poor representation of the actual store itself. You are not only competing with all the other vape shops in your city but also many online-only retailers who can offer their product at lower price because they do not have the overhead cost that you incur.  Having a good e-commerce site will allow you to sell your products 24 hours per day and when customers are searching online for a local e-cigarette store the first impression you make will be a good one.
  • Keep Your Selling Soft... and Suggestive

    There are some industries where it is necessary to employ a variety of sales tactics to get the sale and the e-cigarette industry is not one of them. Do not make your customers feel pressured to buy something. The essence of this business is chill and relaxing so don’t create bad vibes by pushing your products on your customers. The flip side to this is called suggestive selling. When a customer agrees to buy an item you should suggest that they purchase another product that works well with the item they are intending to buy.
  • Harness Your Happy Customers

    Referrals are a great source of customers for many businesses. Studies have shown that consumers are much more likely to buy from someone who one of their friends has had a positive experience with in the past. Come up with a way to offer your customers an incentive for referrals. Whether it’s a discount for Likes on Facebook or a referral card that gives a both the existing and new customer a discount come up with a way to generate referrals .

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We Can Help You Grow!

iVape Local was founded to help small E-Cigarette stores and Vape shops realize their full potential. We only work with businesses from inside our industry and we know exactly what it takes for you to get to the top of your local market.

Learn more about how iVape Local can you grow!